Content Catastrophe: Signs Your Website’s Content Strategy Needs Rescue

by Cory Ballentine

February 15, 2024

Content is king, they say. But even a king can stumble, and in the digital realm, a poorly executed content strategy can spell disaster for your website. From crickets in the comment section to plummeting SEO rankings, the signs are often clear – but are you seeing them? Let’s explore some red flags that your content strategy needs a serious overhaul. 1. The Ghost Town Effect: Tumbleweeds blowing across your comment sections and zero social media engagement? Ouch. This silence … read more »

Why is a modern website important for small businesses?

by Cory Ballentine

February 7, 2023

A modern website is an essential tool for small businesses in today’s digital age. In this article, we will discuss some of the key reasons why a modern website is important for small businesses. Increased Visibility: A modern website provides small businesses with an online presence that can be accessed by a global audience. This can help to increase visibility and attract more customers to the business. Cost-effective marketing: A website can be a cost-effective way for small businesses to … read more »

Top Three Ways to Ensure You Get Value Out of Your Website Project

by Cory Ballentine

April 25, 2017

As a company looking to get a new website developed, you may be wondering how to ensure you squeeze as much value out of the project as possible. Even if you already have a site and are just rebuilding it to make it better, there are things to consider with your new site. And if you are a new company just building a site, you want to make sure your investment is well-made. We work with companies both big and … read more »

Google search algorithms now rank mobile-friendliness

by Cory Ballentine

April 21, 2015

Today, Google has activated their mobile-friendly update for their search algorithms. Now, searches executed on smartphones will be affected by a web page’s mobile-friendliness score which could downgrade many popular websites who haven’t taken the time to address the rapidly growing trend. Apparently, searches from tablets will not be impacted by this change. If not before, now is the time to make sure your website is mobile friendly, has good responsive design, and works great across all mobile devices. Contact … read more »